Birmingham 2007 European indoor championships

PRESS RELEASE

Mascots Needed for Championship Race


Brindleyplace, the Official Entertainment Zone for the European Athletics Indoor Championships, will be staging a special mascot race on Friday 2nd March, the opening day of the Championships.

MascotsThe race will be a sprint and will be held in Brindleyplace’s Central Square, with the fun starting at 5.30pm. It will be free for anyone to come along and cheer on their favourite mascot.

Olivia Harris, Head of Marketing and Communications for Brindleyplace Estate Management said: ”The mascot race will be a great way of starting three full days of entertainment in Brindleyplace and we would like to invite local companies and organisations to enter their mascot into the race. We’d also like to invite families to come down and watch what is rumoured to be one of the most hotly contested races of the European Athletics Indoor Championships.”

Mascots already lined up to take part in the race include Baggy Bird from West Bromwich Albion Football Club. Beau Brummy from Birmingham City Football Club, and Carmen and Hugh representing Warwickshire County Cricket and of course Invincibull (or Vince for short) who is the official mascot for the European Athletics Indoor Championships will be competing and is hot favourite given his athletics background.

Any company and organisation that has a mascot that they wish to enter into the race should contact Kate Gregson from Brindleyplace on by Friday 9th February.

In addition to the mascot race on Saturday in the Entertainment Zone there will be a day of live music and entertainment from around the world including belly dancing, break dancing and salsa dancing. There will also be the opportunity for visitors to take part in a sports quiz to put your sporting knowledge to the test. On Sunday 4th March there will be an activity day with children's athletics and street entertainment.

There will be outdoor musical entertainment on every day of the event and Brindleyplace is also providing spectators with a loyalty card offering discounts at their varied restaurants, bars, cafés and shops throughout the event.

The Entertainment Zone has been organised to welcome international visitors to the city as well as providing local people with a way of getting involved in the Championships.

. To find out more about Brindleyplace log onto Brindleyplace, the Official Entertainment Zone for the European Athletics Indoor Championships, will be staging a special mascot race on Friday 2nd March, the opening day of the Championships.

The race will be a sprint and will be held in Brindleyplace’s Central Square, with the fun starting at 5.30pm. It will be free for anyone to come along and cheer on their favourite mascot.

Olivia Harris, Head of Marketing and Communications for Brindleyplace Estate Management said: ”The mascot race will be a great way of starting three full days of entertainment in Brindleyplace and we would like to invite local companies and organisations to enter their mascot into the race. We’d also like to invite families to come down and watch what is rumoured to be one of the most hotly contested races of the European Athletics Indoor Championships.”

Mascots already lined up to take part in the race include Baggy Bird from West Bromwich Albion Football Club. Beau Brummy from Birmingham City Football Club, and Carmen and Hugh representing Warwickshire County Cricket and of course Invincibull (or Vince for short) who is the official mascot for the European Athletics Indoor Championships will be competing and is hot favourite given his athletics background.

Any company and organisation that has a mascot that they wish to enter into the race should contact Kate Gregson from Brindleyplace on by Friday 9th February.

In addition to the mascot race on Saturday in the Entertainment Zone there will be a day of live music and entertainment from around the world including belly dancing, break dancing and salsa dancing. There will also be the opportunity for visitors to take part in a sports quiz to put your sporting knowledge to the test. On Sunday 4th March there will be an activity day with children's athletics and street entertainment.

There will be outdoor musical entertainment on every day of the event and Brindleyplace is also providing spectators with a loyalty card offering discounts at their varied restaurants, bars, cafés and shops throughout the event.

The Entertainment Zone has been organised to welcome international visitors to the city as well as providing local people with a way of getting involved in the Championships.

To find out more about Brindleyplace log onto www.brindleyplace.com.
To find out more about the event log onto birminghamathletics2007.com

For more information please contact Sarah Guest on or e-mail

Marketing and Public Relations Team, Alpha Tower, PO Box 2122, Floor 13, Suffolk Street Queensway, Birmingham B1 1TZ

  © BCC 2006